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  1. Welcome to AR Family, Sammy Carlson

    01:13

    from ARMADA SKIS INC. Added 15.3K 43 1

    Sammy Carlson's skiing thrives on unsurpassed imagination and an intolerance for convention - ideals Armada was founded on. So we're stoked to announce Sammy C is joining the AR Family team…

  2. Peak/Tyrolia #8 - Spring Cruise

    02:21

    from ARMADA SKIS INC. Added 2,304 20 0

    Some leftover shots from "Oil&Water" along with spring skiing at Kläppen Skiresort and The Bunch -Creation Nation Thanks to Tyrolia bindings for the support! Filmed by: Corey…

  3. Armada Presents SNOWCIETIES Ep. 3: Riksgränsen

    12:10

    from ARMADA SKIS INC. Added 13.1K 108 2

    It was 1998 in Riksgränsen, Sweden when the seeds of Armada were planted at a small event that reimagined skiing and changed it forever. Armada co-founders JP Auclair and Chris O'Connell…

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    • AR Family Video Portrait: Daniel Ronnback "Follow the Mountain"

      05:28

      from ARMADA SKIS INC. Added 13.5K 85 4

      "You need to be crazy to create something," says professional photographer and AR Family member Daniel Ronnback. As our athletes have traveled to some of the world's most extreme corners…

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      • AR Family Video Portrait: Kim Boberg "Where the Roots Are"

        11:41

        from ARMADA SKIS INC. Added 18.2K 136 8

        We visit AR Family member Kim Boberg’s in his hometown of Alvdalen City, Sweden, for his favorite weekend of the year: the Musik & Motor Festivalen. It’s one of the summer’s…

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        • Armada x Metallica Limited Edition Collection

          00:59

          from ARMADA SKIS INC. Added 3,149 11 0

          When one of rock's all-time biggest acts wanted their own signature ski, they came to us and the Metallica x Armada 15/16 signature line was born. Seek and destroy on the mountain with limited…

        • Mike Hornbeck SNOWCIETIES Full Part

          05:55

          from ARMADA SKIS INC. Added 10.6K 73 2

          In the SNOWCIETIES series premiere, Mike Hornbeck showed us his skiing roots in his native Michigan, reminding us, "You can ski anywhere and do it creatively, and make it fun.” For a holiday…

        • Armada Presents SNOWCIETIES Ep. 2: Sapporo

          12:09

          from ARMADA SKIS INC. Added 19.5K 153 5

          Over 20 feet of snowfall? That’s just an average winter for the two million inhabitants of Sapporo, Japan – perhaps the snowiest metropolis on Earth. In SNOWCIETIES Episode 2, AR Family…

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          • AR Family Video Portrait: Tanner Hall "New Beginning"

            06:30

            from ARMADA SKIS INC. Added 30.9K 125 4

            Legend. Icon. Renegade. Whatever you call Tanner, no one has moved skiing's needle more in the last 15 years, all the while refusing to conform to anyone's idea of who he should be - except…

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            • Armada Presents SNOWCIETIES Ep. 1: Michigan

              09:28

              from ARMADA SKIS INC. Added 50.6K 760 17

              Mike Hornbeck has moved back home to Michigan for good, a spot not typically known as a skiing mecca but as Mike says, “You can ski anywhere and do it creatively, and make it fun.” With…

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              • The JP Memorial, a 16mm Love Story

                04:56

                from ARMADA SKIS INC. Added 5,318 66 1

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