1. Learn more: in60seconds.nl/2013/10/trend-in-motion-graphics-liquid-motion/

    In motion graphics you can always spot trends (call it copycats or being inspired, whatever you prefer). After the popular geometric & circle animations, since a year there are more and more animations turning up in which organic shapes transform in a liquid way.

    Shapes are smeared and splash back together, often at the moment of a peak in the action, moving in slight slow motion, with twists and bends. It kind of resembles the flowerpower / psychedelic shapes known from the 60’s.

    One of the earlier motion graphics with this appearance, were some of the videos of the advertising agencies CRCR and Buck (2 years ago). I also found one example that appeared already in 2008 in the video Orgesticulanismus by Mathieu Labaye. And you can find this same kind of movement in earlier anime movies.

    Abstract drops and smears, swirling typography, and even characters whose limbs are being stretched and swirled – yes, maybe it’s a countermovement against the downward trend of geometrical squares, triangles and circle-transitions.

    Videos in the compilation:
    Orgesticulanismus – Mathieu Labaye, Camera etc vimeo.com/76129556
    Todor & Petru – CRCR vimeo.com/16051959
    LOWDI – CRCR vimeo.com/50834962
    Deezer – CRCR vimeo.com/57866189
    Good Books: Metamorphosis – Buck vimeo.com/35720685
    Nike: World Basketball Festival – Buck vimeo.com/14439538
    2d experiments – Mattias Peresini vimeo.com/51062479
    2D FX Reel – Sébastien Iglesias vimeo.com/72227779
    704 frames – Josep Bernaus vimeo.com/75017476
    ALPHA TV – Tony Zagoraios vimeo.com/75592444
    Brotherhood Of The Wooden Toy – Lucas Redfern Brooking vimeo.com/40637456
    TEDx Taipei 2013 Flip – Bito vimeo.com/73125777
    Cartoon network – CRCR vimeo.com/67635073
    Flavor Logo Animation – Flavor vimeo.com/73913468
    Indio – TernuraFilms vimeo.com/72862567
    Morphing – Daniel Isedal vimeo.com/75308102
    Mtv World Design Studio Milan: Infectious – Buck vimeo.com/49022700
    RDIO: Gauntlet hair – Golden Wolf vimeo.com/71002549
    RDIO Michael Franti – Tendril vimeo.com/71370706
    Tiki Tiki: Poncho – Plenty vimeo.com/66243908
    Roller skating Trailer – Rafael de Araújo vimeo.com/60456186
    Tip Top Back to Nature – Sean Dekkers vimeo.com/76748548
    Sol Musica – LUMBRE vimeo.com/70776541

    # vimeo.com/77149266 Uploaded 229K Plays 57 Comments

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