Our new campaign for DPDHL is more than just an ad campaign. It is a provocative point of view that comes to life as an integrated global brand strategy that reaches across the 200 markets that DHL operates in. It celebrates the power of global trade and DHL's role behind it. It reveals the truth behind how it is trade more than simply NGOs or Governments that can improve lives around the world. Supported by print, digital, PR and media partnerships, the campaign sets DPDHL on a course to be a key player in the global economy.