1. "Don't pivot, persevere"
    The Lean Startup movement has arguably changed the global startup landscape over the last few years, providing a simple methodology for resource and time-constrained companies to quickly learn from their customers and create products that people want. However, in practice, many of the teachings of the lean startup are easily misinterpreted, leading many startup founders to pivot too quickly and without proper validation (or invalidation). In the end, a founder needs to balance feedback from customers with their original vision for the business, and in many cases it is better to "persevere" than to "pivot".

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Founder Institute

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