Global Creative Innovation Network iris Worldwide, Singapore have partnered with a D&AD black pencil winning Director to create a 90-second film titled The Glass Car. The film is the latest installment from Johnnie Walker’s Responsible Drinking global initiative - Join The Pact.

    The film acts as a reminder of the fragility of human life as it asks people to make the commitment to never drink and drive. Its release coincides with the final 2013 Formula One race in Brazil and end of year festivities around the globe.

    Director: Russell Appleford

    Producer: Louise Oliver

    Agency: iris Worldwide, Singapore
    Client: Ewan Topping - Global Marketing Manager Johnnie Walker Sponsorship
    Regional Creative Director APAC: Grant Hunter

    3D: Russell Appleford
    2D: Garrett Honn & Victor Perez
    Editor: Peter Booth
    Music and Sound Design: Echolab
    Sound Mix: Rich Martin - Envy Post
    Creative Group Head: Jonathan Cockett
    Senior Creative: Shawn Foo
    Creative: Lam Nasril
    Planning Director: Paul Gage
    Board Director: Hannah Dogger
    Agency Producer: Prema Techinamurthi
    Senior Account Executive: Cheryl Chan

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