Kivi Leroux Miller of Nonprofit Marketing Guide.com and Nancy Schwartz of Getting Attention.org talk about how to forget the general public and instead focus on and connect with your real target audiences.
Kivi and Nancy are teaching the Total Focus Nonprofit Marketing Plan Workshop on October 6, 2010 in New York City and on October 28, 2010 in Washington DC.
Kivi Leroux Miller interviews Geoff Livingston about the personal - professional mix in social media, including the notion of personal branding. Cases discussed include National Wildlife Federation, Humane Society of the United States, LiveStrong, the Goodwill Fashionista and more.
This video was taken by Elliot Greenberger of See3 Communications at the Nonprofit Technology Conference in Atlanta, April 8, 2010. Kivi Leroux Miller is talking with Megan Anderson and Courtney Hodges of the Furniture Bank of Metro Atlanta.