Agency: BBH Singapore
Production Company: The Mill London
Director: PK - London
Background: We worked closely with the Mill in London and BBH Singapore to sonically brand Singapore.
A country with multiple layers of culture, art and history.
How we did it: We wanted to create something magical that highlighted Singapore as an amazing place to visit. We created all the music to fit the animation and the subject matter, sounds were recorded from scratch to create a story to fit the pictures. We collected 10s of oriental instruments, and visited Kew gardens to record the sounds, as well as working with mandarin and lute players.
Sounds we created include: Sound Design Score, Music Themes, Merlion, Sports, Characters, Paper Folding, F1 Cars, Backgrounds, Garden scenery, global voice sfx,
Agency: MTV Int.
Director: Mischa Rozema
As part of the re-branding of MTV's 6 international specialist music channels, PostPanic were asked to create all the idents (8 in total) for new channel, MTV Rocks. Director Mischa Rozema developed a central theme and wrote a set of scripts based in an imaginary landscape populated with surreal characters and situations. Shot on location in Northern Spain, the footage was then brought back for some CG trickery back here in Amsterdam. Massive Music worked on the audio side of things.
The turbines ident plays with the idea of a spiders web but also draws inspiration from the dazzle painting of ships during the second world war. It's a combination of location shoot and visual effects.