1. The DMC Initiative developed this series of IDs for Australian Television Channel, FOX CLASSICS.

    FOX CLASSICS showcases classic films, and the ID series was designed to take viewers on a guessing game journey through the world of classic cinema. Each spot sticks to the channel brand with the aim of guiding the channel into a new phase of sophistication.

    Each ID interprets a series of films, merging them together through iconic design and audio.

    AWARDS

    2012 CREATE Desktop Design Award Winner - MOTION

    2012 PromaxBDA ANZ GOLD Awards
    - Most Outstanding Promo of the Year
    - Best Television Image Campaign
    - Best Television Image Promo
    - Best On-Air Branding Design
    - Best CG Animation
    - Best Design Without Footage
    - Best Promo Not Using Program Footage

    2012 PromaxBDA ANZ SILVER
    - Best On-Air Ident Design (Out of House)
    - Most Outstanding Design in Promotion

    2012 PromaxBDA World GOLD – Best Television Branding/Image
    2012 PromaxBDA World SILVER- Best Design
    2012 PromaxBDA World BRONZE – Best Television Branding/Image Campaign

    2012 Astra Industry Awards - Most Outstanding Channel Image Spot

    Inclusion in STASH 89, Featured on Motionographer, Computer Arts Magazine

    CLIENT: FOX CLASSICS

    Channel Creative Director: Uriah Blair

    Designed, Directed and Animated by The DMC Initiative

    Audio Design & Composition: Mark Brandis @ ism studios

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