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CA Square - V-me

Realistic Studio PRO

COMMISSIONED TO CREATE THE BRAND BIBLE LOGO AND VISUAL IDENTITY FOR THE FIRST SPANISH- LANGUAGE PUBLIC TV NETWORK IN THE U.S.,…


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COMMISSIONED TO CREATE THE BRAND BIBLE LOGO AND VISUAL IDENTITY FOR THE FIRST SPANISH- LANGUAGE PUBLIC TV NETWORK IN THE U.S., WE SOUGHT TO CREATE AN ENVIRONMENT THAT IS ALIVE AND ENGAGING. TO DIFFERENTIATE PROGRAMMING GENRES, WE USED VARYING COLOR PALETTES, AS WELL AS RIPPLES AND ECHOES FOR FACTUAL/CURRENT AFFAIRS, CONFETTI AND PETAL SHAPES FOR ENTERTAINMENT, AND ANIMATED CIRCLES FOR KIDS PROGRAMMING. WE ALSO DESIGNED OFF-AIR COLLATERAL AND WEBSITE, PRODUCED TESTIMONIAL IDS, SALES TAPES, AND HELPED SET UP THEIR ON- AIR PROMOS DEPARTMENT.

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