eSea.tv interviewed Andrew Sukawaty about Inmarsat´s sponsor participation in the Volvo Ocean Race.
Andrew Sukawaty is the CEO of Inmarsat. Inmarsat has been at the forefront of mobile satellite services for over 31 years, and bring high-speed Internet connections to hard-to-reach areas through satellite feeds.
The Volvo Ocean Race attracts both consumer brands and B2B brands as sponsors. For Inmarsat, a global mobile satellite communications company, whose product is out of sight, 33,000 kms in space, the Volvo Ocean Race a way to demonstrate the system in the worst possible conditions.
Volvo Ocean Race delivers a global showcase for Inmarsat is to demonstrate how its system operates in the worst possible conditions. You can’t get much worse than the back of a 70 foot yacht dissapearing into a wave and still try and get television pictures and data off it.