Earlier this year, I was connected with an organization called The Three Doctors Foundation. They were holding an annual fund raiser with a theme of "Raising Hope & Health". I was hired to shoot a video that showcased the event and something they could use to promote their organization. This was held at the Hyatt Hotel in New Brunswick NJ and had Pat Battle (NBC News) as the emcee for the event along with Rock Rock (mother of Chris Rock), Sherri Shepherd as a couple of the honoree’s that evening.
I approached this project with storytelling in mind. Using a technique I learned from Stillmotion, I researched the organization and learned as much as I could without having much direct access to the individuals I'd meet that evening. I derived the following keywords for the event: perseverance, inspirational, community, mentorship, health.
For more on the Three Doctors, visit their site at threedoctorsfoundation.org/
Also, a big thanks to Steve Kang for helping out on the shooting for this event.
twelve hundred photographers under one roof partying it up - old vegas style with a twist. supported by a cast of bewildered actors, gogo dancers, jam packed smilebooths, and orchestrated by the human jukebox (and his awesome team). theflashdance.com
airplanes and blazers closed the night and a group joined us in welcoming the morning with a a concert held in middle of the nevada desert: vimeo.com/20530774