When in-house or external clients go out in search of design they often have no idea how to describe what they need, measure what they’re looking for, or evaluate who they might work for and subsequently, the work that’s produced. As designers it’s our job to help site owners and stakeholders figure these things out and to give them the tools and knowledge they need to evaluate whether what we do is what they need. Without that insight clients have nothing to go on but gut instinct and subjectivity.
In this 60-minute video captured live at An Event Apart Austin 2013, Mike Monteiro (author, Design Is A Job) shows how to give your clients and stakeholders the mental tools and vocabulary they need to help you create more successful sites.
Ben is the CEO and co-founder of http://MailChimp.com, one of the most successful e-mail marketing companies around, with over 1.2 million users. They were recently featured in "Fast Company" for their non-traditional corporate culture and creative environment. In this Creative Mornings presentation, Ben talks about the history of the company and what he does as a manager to cultivate such a creative culture. You DON'T want to miss this!
Many thanks to these vendors who volunteered their time and services to this event:
• Dare Dreamer Media (http://daredreamer.net) for producing this video.
• Hosted by The Piedmont Park Conservancy (http://www.piedmontpark.org)
• Photography by Tim Lampe (http://www.timlampe.com )
• Free Parking courtesy of Standard Press Printing (http://www.stppress.com)
CreativeMornings is a free monthly breakfast lecture series for creative types started by Tina Roth Eisenberg (aka @swissmiss). Each event is free of charge, and includes a 20 minute talk plus free coffee! For more on the bigger picture, check out http://creativemornings.com.
Jason Santa Maria (http://jasonsantamaria.com) was one of our two speakers at the Kickstarter Benefit CreativeMornings here in New York in October of 2012. In this honest and insightful presentation Jason talks about "Saying NO".