This just started out as something I thought about while mucking about filming stuff down in Greenwich park in London. Started pottering with the footage to see if I could fob the illusion of the phone actually leaving her hand, then dreamt up the novelty of her reappearing on the screen.
It has no real purpose, just a pure exercise in technique, but was quite fun to create and attempt to nail all the finer details.
Didn't really know what to do with it and thought lobbing it up here looping multiple times was a bit dull, so I integrated a little breakdown of the process in the middle. I love watching VFX breakdowns myself so thought I'd share the joy.
Near-microscopic photo-realism. Explosive shards. Raining crystal droplets. Refractive prisms. A God-like boot. In short: we flexed every last creative and technical muscle we’ve got… combined… for this explosive video display for the product launch at Nike’s London flagship, online, and stores across Europe. Check the below link for more details about the process: studio.tendril.ca/NIKE-CTR360
Client Producer: Els Tau
Client Art Director: Kevin Coatman
Client CD: Eric Duvauchelle
Production Company: Blacklist
Executive Producer: Andrew Linsk
Producer: Nathan Jew, Erik Gullstrand
Creative Directors: Chris Bahry, Alexandre Torres
Executive Producer: Kate Bate
Producer: Anne Deslauriers
Music & Sound Design: John Black of Cypheraudio
Editor: Steve Manz
Designers: Chris Bahry, Renato Ferro, Luis Guillherme, Vini Nascimento, Alexandre Torres
Textures, Lighting, Render: Brad Husband
Assistant Lighting, Render: Kosta Lavrinuk
Modeling: NoEmotion, Renato Ferro, Vini Nascimento
Lead Animation: Vini Nascimento
3D Animation: Renato Ferro, Vini Nascimento, Ben Pilgrim
2D Animation: Leo Mateus, Andrew Vucko
Compositing: Chris Bahry, Brad Husband, Daniel Luna
For this piece I used Cinema4d R13's following new features:
New Physical Renderer (DoF, Chromatic Aberration, Vignetting, F-Stop) and the New X-Ref System. All visible elements are each their own "child" X-Ref object. This way you have lots of control over individual elements and their movements. In a fairly complex built project like this one, this feature is very handy.
To work on this project was awesome. Although I didn't have a lot of spare time, i managed to get my head around all this sick little animation tricks I have always wanted to explore and figure out (without AfterEffects). Thanks to the great C4D and Vimeo community for always inspiring. Would love to upload a HiRes version of this. :)
Software: Cinema4D R13 (Animation), AfterEffects (Color Correction/Grade)
Music: My own quick set of FX + "Fahtima - Flying Red Carpet"
(There was no audio required for the comp, but couldn't help it ... )