1. All the traffic in the world won’t earn you a dime unless your landing page can convert it into leads and sales. In this session, you will learn to write and design landing pages that can double or triple conversion rates, leads, and sales online.

    Please join Pinpointe and special guest presenter and noted author, Bob Bly for this information packed webinar in our marketing education series.

    What You Will Learn

    - Overcome visitor skepticism and create instant credibility.

    - Landing page “hot spots” where testing different elements will give you the greatest lift in conversion rates.

    - Use valuable content to increase landing page readership and response.

    - Capture email addresses of visitors who do not buy your product or register on your page.

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  2. In our continuing series of Email Marketing Webinars, we are delighted to be joined by Intenet strategist and copyrighter, Bob Bly, to present ‘What’s Working in Email Marketing Today?’

    Please join Pinpointe and our special guest Bob Bly, author of more than 75 books, including “The Copywriter’s Handbook” and “The Complete Idiot’s Guide to Direct Marketing” for a free, interactive webinar to help you improve your email marketing results.

    In this interactive webinar, attendees will learn strategies to increase click-through rates, conversions and revenues from a noted industry expert. Topics include:

    - The Agora Model for making money with email marketing.
    - 4 steps to writing strong email messages.
    - Where to place links in your email for best results.
    - 16 great creative ideas for your next email campaign.

    # vimeo.com/29807939 Uploaded 1,181 Plays 0 Comments
  3. In this Webinar we explain the end-to-end trials and tribulations of an email message as it flows from your outbox to (hopefully) the recipients inbox.

    This webinar is more technical than our previous email marketing webinars - so please PASS ALONG THE INVITE TO YOUR IT TEAM.

    Our goal is help you understand all the places where your email can get tripped up before finally hitting the recipient’s inbox.

    The topics include:

    - How current Enterprise Email Filters work
    - Tips to avoid getting accidentally blocked
    - Tracking an Email from send to delivery:
    possible pitfalls along the way

    # vimeo.com/22359102 Uploaded 1,327 Plays 0 Comments
  4. In this interactive Webinar we cover several case studies where we use Split Testing to improve email marketing results. Join us for this 45 minute Webinar for case study examples, including:

    - What is the impact of using images / graphics?
    - Which is better... Using Company or person as the send-from?
    - Best times to send emails

    Based on analysis of millions of B2B emails that have been sent through Pinpointe's email marketing platform, we cover real examples to help you improve results.

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  5. In this interactive, 45 minute event, we discuss key topics to help you take full advantage of cost efficient, high-impact email communications.

    Mark Feldman of Netprospex and Craig Stouffer of Pinpointe cover:

    - What factors impact Email Response rates?
    - B2B Email Content - DO's and DON'Ts
    - HTML - Traps to Avoid
    - Tips to Improve HTML Response rates

    # vimeo.com/18967733 Uploaded 519 Plays 0 Comments

Email Marketing Education

Pinpointe PRO

Educational webinars to help improve email marketing results.

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