1. redpepper lab teamed up for yet another super practical lab experiment. The victim this time, Primary Coffee. Our team of scientist tested the quality of the coffee by destroying the packaging. Although our scoresheet indicates negative point percentages, we conclude that the coffee is suitable for children and growth stumping.

    Credits:
    Music: Penicillin Baby - Tell Me
    Made By: RP LABS
    Director: Carl Schulz
    Photography: Carl Schulz
    Scientist: Jeff Clifton, Ted Dawson, Jaron Jackson, Danny McClain, Matt Reed.
    Chase Driver: Ryan Dunlap
    Concept: Matt Reed, Carl Schulz, Danny McClain, Ryan Dunlap
    Copy: Greg Privett, Ryan Dunlap, Danny McClain
    Filmed on a 5Dmii with a 50mm Leica Summilux 1.4

    # vimeo.com/39732217 Uploaded 71 Plays 0 Comments
  2. Siri texts “pour me a beer” to Beeri’s Twitter account while Beeri’s onboard Arduino Uno w/WiFi shield polls the Twitter API for any new “pour” commands. Once Beeri sees the tweet, it pours beers for all who are thirsty. Without a doubt, beer is a tool for the creative class.

    Featured On:
    Mashable: http://mashable.com/2011/10/21/siri-pours-beer/
    Creativity Online: http://creativity-online.com/work/redpepper-beeri/24982
    Business Week: http://www.businessweek.com/magazine/hackers-find-quirky-uses-for-siri-10272011.html
    Engadget: http://www.engadget.com/2011/10/21/beeri-siris-new-best-friend-cracks-open-a-cold-one-video/
    CNET: http://news.cnet.com/8301-17938_105-20125920-1/beeri-siri-cracks-open-a-cold-one-for-you/
    ReadWriteWeb: http://readwriteweb.com/hack/2011/10/siri-pour-me-a-beer.php
    Wired: http://www.wired.com/gadgetlab/2011/10/video-siri-pour-me-a-beer/
    Devour: http://devour.com/video/beeri/
    PC World: http://www.pcworld.com/article/242872/siri_pour_me_a_beer_please.html
    Tech Crunch: http://techcrunch.com/tag/beeri/
    Laughing Squid: http://laughingsquid.com/beeri-a-siri-activated-beer-pouring-system-2/

    Details here:
    http://redpepperland.tumblr.com/post/11730859389/have-siri-pour-you-a-beer
    http://redpepperland.com/lab/details/beeri/

    Music: Royksopp - Happy Up Here
    Stars of the Lid - Meaningful Moment.
    Daft Punk - Solar Sailer (Pretty Lights Remix)
    Agency: redpepper
    Beeri Concept: Danny McClain, Ryan Dunlap, Matt Reed
    Director: Carl Schulz
    Editor: Carl Schulz
    Photography: Carl Schulz
    Camera: 5Dmii
    Lens: Canon 85mm 1.2

    # vimeo.com/39732214 Uploaded 72 Plays 0 Comments
  3. This is the "making of" for a old 1979 Peugeot 103. This isn't a story about the restoration of an old moped. Its a story about turning an old dilapidated piece of junk into a racing machine.

    When I decided to sell my motorcycle and go moped I never thought I would have so much work to do.
    As if building it wasn't enough, I had to also meticulously film the entire process.

    For more info on the project: smokingbelt.tumblr.com
    A story I wrote about the first test drive: http://redpepperland.tumblr.com/post/14333547660/making-of-a-peugeot-103

    Director: Carl Schulz
    Photography: Carl Schulz, Grégoire Blachon and Whit Aldridge
    Drivers: Carl Schulz & Grégoire Blachon
    Mechanic: Grégoire Blachon
    Mechanic's Grip: Carl Schulz
    Camera: 5D & 7D

    # vimeo.com/39732211 Uploaded 255 Plays 0 Comments
  4. The making of Beeri, a beerbot that receives pour commands from Siri . Siri texts “pour me a beer” to Beeri’s Twitter account while Beeri’s onboard Arduino Uno w/WiFi shield polls the Twitter API for any new “pour” commands. Once Beeri sees the tweet, it pours beers for all who are thirsty. Without a doubt, beer is a tool for the creative class.

    Featured In:
    Creativity Online: http://creativity-online.com/work/redpepper-beeri/24982

    Details here:
    http://redpepperland.tumblr.com/post/11730859389/have-siri-pour-you-a-beer
    http://redpepperland.com/lab/details/beeri/
    Beeri Commercial:
    vimeo.com/30892539
    Music:
    Stars of the Lid - Meaningful Moment.
    Daft Punk - Solar Sailer (Pretty Lights Remix)
    Director: Carl Schulz
    Editor: Carl Schulz
    Making of Concept: Matt Reed, Carl Schulz
    Beeri Concept: Danny McClain, Ryan Dunlap, Matt Reed
    Photography: Carl Schulz
    Camera: 5Dmii
    Lens: Canon 85mm 1.2

    # vimeo.com/39732212 Uploaded 23 Plays 0 Comments
  5. verb [ath-pra-lin]
    to globe trip thru destinations including but not
    limited to Athens, Prague & Berlin.

    # vimeo.com/37123154 Uploaded 156 Plays 0 Comments

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Carl Schulz

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