The first cycle.
A visualisation of a creative production process, made for fashion designer Borre Akkersdijk.
An animation where the viewer is being taken by fiction and reality into the creative concept of it's designer.
The animation was the introduction of his fashion show 'The first cycle' -from the yarn to the show- at the fashion week in Paris.
This animation was realised on the Motion cabinet.
We were asked to create a film about bespoke tailoring for the Handmade issue of Wallpaper*. They hooked us up with the famous italian tailors of Brioni. We came up with the idea that a hand would be the ultimate customer to prove the skills and craftmanship of a brand as Brioni.
Commissioned by Wallpaper*
Directors: Lernert & Sander
Produced at White Lodge
Executive Producer: Stephen Whelan
D.O.P.: Ram van Meel
Handmodels: Ashley Khoo, Jacques Drent
Styling: Ferry van der Nat
Carpenter set: Egbert Steenwinkel
Editor: Derek van Egmond
Assistant L&S: David in den Bosch
Post production & sound: The Ambassadors
All pieces by Brioni Master Tailors
Fashion Director: Sébastien Clivaz, Wallpaper*
At Wieden+Kennedy Tokyo we created a 30 second TV commercial for the launch of the new brand campaign ‘Google and more’ in Japan. It features the Image Search functions ‘sort by color’ and ‘similar images’ and shows that you can do more with Google than you imagined.
Directed by Kosai Sekine.
More of our work on http://www.robbinwaldemar.com
More Google experiments on http://www.demoslam.com