1. PROTO was born when Marimekko wanted to give young designers a chance to create something exciting for Marimekko. Noora Niinikoski, the Head of Fashion Design of Marimekko, also wanted to see what kind of unique design could be created from the company's leftover fabrics. The young talents, Riikka Buri, Yonna Moriya, Elina Määttänen and Emmakaisa Soisalo, were free to design their own collections which turned out to be very different from each other. The collections captivate and amaze with their playfulness, inspirations picked from different periods and brave combinations of different materials. The collections reflect the love for stripes and chocolate licorice and peach candy, the balance between psychedelia and harmony, the 70s classic Great Gatsby movie and 90s rap music and lines and silhouettes drawn with a black marker.

    "The reason why we started this project was to open-mindedly try what we could create from the leftover fabrics of Marimekko. I chose four young designers and gave them an open brief. The designers led their projects very independently from choosing the fabrics to scetching and pattern making. They also worked very closely with Marimekko's sewing professionals who in the end made the products. We also made a very nice video about the project. The models and the set were styled by the designers themselves. Most of all, PROTO challenged our young talents to design their own Marimekko. Boldly, out of the box," says Noora Niinikoski, Head of Fashion Design of Marimekko.

    PROTO video directed by Miikka Lommi


    # vimeo.com/41714929 Uploaded 2,757 Plays 0 Comments
  2. The Silverback lamp is a wall and ceiling fixture designed for Louis Poulsen by KiBiSi.

    Project Leader: Jonas Hartz – h-z.dk
    Picture, Sound & Music by WAAITT™ – waaitt.dk

    # vimeo.com/40438159 Uploaded 8,488 Plays 0 Comments
  3. Created by Eirik Evjen
    Play in HD! and remember to play it with the music.

    Norway has recently reached 5 million inhabitants and the capital is growing rapidly. The city scene in Oslo is steadily thickening with taller buildings, more people and the never-ending construction sites. Being by far the most populated city in Norway with 613 000 inhabitants, most Norwegians look to Oslo as a major capital. However, if one compares Oslo to other international capitals, Oslo only ranks as the 112th largest. Oslo is indeed a major capital, just a small one…

    The production of this video was made out of 76 940 single photos, edited as a video after a lot of work. The video was filmed under the warmest march month ever in Oslo. I have never been on so many rooftops as I had the week I filmed this, a really fun experience. I used tilt-shift lenses to create the miniature effect


    Check out the miniature version I recently made of Lebanon

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    "Computer" by State Shirt

    Logo design : Ola Syversen Strande

    Thanks to all that helped out getting me access to rooftops, apartments and other high places!
    Special thanks to Svein Jacobsen, Bente Isaksen, Terje Mork, Petter Nordahl, Annette Grøsland, Andreas Moe and the security guards at Oslo S.
    Finally a huge thanks to Christian Magnussen for awesome color correction help in post production.

    © Eirik Evjen
    Contact me for usage rights or if you would like to publish/embed this video on your site : eirikevjen1@gmail.com

    # vimeo.com/39470129 Uploaded 285K Plays 117 Comments
  4. Here is a peak into the design process of Beater.
    Our new Beater designed by DING3000 has just received the Red Dot Award: Product Design 2012. With its different and innovative designs Beater impressed the Jury and won the prestigious design competition. We are of course really proud of this.

    # vimeo.com/39258957 Uploaded 2,559 Plays 0 Comments
  5. Design studio FORM US WITH LOVE applies their new sound absorbing wall panels in collaboration with Träullit.

    Träullit panels are made from wood wool bound with cement. An entirely natural product with both environmental and acoustic benefits.

    For more information visit:


    # vimeo.com/19287300 Uploaded 106K Plays 3 Comments

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