The BBC came to Weare17 with a brief full of interesting facts and circles, for a series of brand vignettes for BBC Knowledge.
I was really pleased to be involved from the start right through to final delivery, illustrating and designing motifs and concepts about the earths history and how far we have come as inventors and as the human race in general.
The animation was really fun to do. Fast paced, snappy, fluid & rhythmic.
It was selected to be part of this years PromaxBDA State of Design session, an international showcase of "the most inspiring motion work from the past year"
This is an edit of my favorite moments from the Treat Me release animation I made. It's basically a a cut down version of two 60 second animations with a few personal tweaks that i didn't have time to make before delivery.
Sleepless nights and copious amounts of espresso got me through the 3 week production time.
Made at D.N.A
Creative Director: Charlie Ward
Art Director: Lucas Redfern Brooking
Design: Lucas Redfern Brooking
Animation: Lucas Redfern Brooking
Is That a Fish in Your Ear? ranges across the whole of human experience, from foreign films to philosophy, to show why translation is at the heart of what we do and who we are. What's the difference between translating unprepared natural speech, and translating Madame Bovary? How do you translate a joke? What's the difference between a native tongue and a learned one? Can you translate between any pair of languages, or only between some? What really goes on when world leaders speak at the UN? Can machines ever replace human translators, and if not, why? The biggest question is how do we ever really know that we've grasped what anybody else says - in our own language or in another? Surprising, witty and written with great joie de vivre, this book is all about us, and how we understand each other.