The Element team took the newest collection of product to Chile to discover the culture and landscape, and to ensure the products were made to endure. Watch the story unfold and win items from the collection on instagram by following @elementusa and using #keepdiscovering.
For the past two decades the one thing that has remained constant is our drive to see the world differently. Element has taken inspiration from all environments; from the top of the Andes to the streets in our own backyard. From the moment we hit the road, our ability to discover never ends, our enthusiasm for the next adventure is what drives us forward.
Second Nature is a 20-minute documentary on Element team rider and budding landscape architect, Janne Saario of Finland.
The short film allows a glimpse of Saario’s thoughts and dreams, which float between design, art and skateboarding. Though it also reveals the important concurrence of post-industrial areas, sustainable concepts and natural environments, and unfolds the demanding obligation, towards today’s generation and those to come, to create positive and inspiring, local communities.
Over the past two years, filmer Yves Marchon’s keen eye reels in the various aspects and angles of Janne’s life and creates the perfect portrayal of what Element is most proud of and strives to constantly stand for through their products, artists and team riders: to bring progress to skateboarding in the most honest and ethical way.
Boulevard Amburger - A short film showcasing the many flavors of the Boulevard Am Team. Featuring the savory stylings of Billy Davenport, Jose Pereyra, Nate Fantasia, Jordan Sanchez, Carlos Iqui, Tiago Lemos and special guest Rodrigo Petersen.
-Garland Jeffreys "Wild in the Streets" (A & M Records, 1977)
-George Baker Selection "Little Green Bag" (1969 Soundtrack from Reservoir Dogs)
-Mongo Santamaria "Saoco" (Atlantic Records)
-Favela Chic/ Ed Lincoln "Eu Nao Vou Mais"
-Edgar Broughton Band "Apache Drop Out" (Apache Intro Dropout Boogie) EMI Records
-Hard Meat "Free Wheel" (1970 Warner)