More often than not, the mobile experience for a web application or site is designed and built after the PC version is complete. Learn the three reasons web applications should be designed for mobile first: mobile is exploding; mobile forces you to focus; and mobile extends your capabilities.
Captured on video and shown here for the first time is Luke Wroblewski's seminal presentation at An Event Apart. It's an illuminating and engaging talk, and the spark that gave rise to the best-selling book of the same name.
Luke Wroblewski is the founder of LukeW Ideation & Design, a product strategy and design consultancy. He co-founded and was Chief Product Officer (CPO) of Bagcheck which was acquired by Twitter Inc. just nine months after being launched publicly. Prior to this, Luke was an Entrepreneur in Residence (EIR) at Benchmark Capital and the Chief Design Architect (VP) at Yahoo! Inc. where he worked on product alignment and forward-thinking integrated customer experiences on the Web, mobile, TV, and beyond.
Luke is the author of three popular web design books (Web Form Design, Site-Seeing: A Visual Approach to Web Usability, and Mobile First) and many articles about digital product design and strategy. He is also a consistently top-rated speaker at conferences and companies around the world, and a co-founder and former Board member of the Interaction Design Association (IxDA).
Achieving a thorough grasp of typography can take a lifetime, but moving beyond the basics is within your reach right now. In this talk, we’ll learn how to look at typefaces with a discerning eye, different approaches to typographic planning, how typography impacts the act of reading, and how to choose and combine appropriate typefaces from an aesthetic and technical point of view. Through an understanding of our design tools and how they relate to the web as a medium, we can empower ourselves to use type in meaningful and powerful ways.
Jason Santa Maria is a graphic designer living in sunny Brooklyn, New York. He is the current creative director of Typekit, a faculty member in the MFA Interaction Design program at SVA, the vice president of AIGA/NY, the founder of Typedia, and creative director for A List Apart. Jason is also the founder and principal of Mighty, a small studio focused on designing websites that maintain a balance of beauty and usability, where he has worked for clients such as AIGA, The Chicago Tribune, Miramax Films, NYSE, PBS, The United Nations, and WordPress.
The presentation that launched a thousand redesigns!
From mobile browsers to netbooks and tablets, users are visiting your sites via an increasing array of devices and browsers. Android devices come in over 500 "standard" viewport sizes and don't even agree what a "pixel" is.
Are your web designs and applications ready for this challenging world of ever-shifting canvases and contexts?
In this historic presentation, Ethan Marcotte, author of Responsive Web Design (A Book Apart, 2011), introduces responsive design at An Event Apart San Diego 2010.
Using methods that involve fluid grids, flexible images, and CSS3 media queries, Ethan encourages designers to think beyond the desktop, and shows how to craft beautiful site layouts that anticipate and respond to your users’ needs.
Founded by Eric Meyer and Jeffrey Zeldman, An Event Apart is the design conference for people who make websites. See aneventapart.com for information about upcoming An Event Apart conference events plus workshops on mobile and responsive design. And watch this space for more extraordinary An Event Apart presentation videos.
Seemingly non-obvious details can often separate good web design from great web design. You might not appreciate the quality of a well-designed website until you start using it, looking under the hood, putting it through tests, etc. Dan will share some of these details that matter most. By encouraging “progressive enrichment” to utilize advanced CSS and CSS3 properties that work in browsers today, to reevaluating past methods and best practices. This talk will show how craftsmanship can be applied to flexible, bulletproof, highly efficient and adaptable interfaces that make up a solid user experience.
A recognised expert in the field of standards-based web design, Dan is the founder of design studio Simplebits, co-creator of show-and-tell community Dribbble and author of best-selling books Bulletproof Web Design, Web Standards Solutions and Handcrafted CSS.