1. Lawyers and legal marketers understand their firm needs a website, a logo and even business cards. Many also understand the benefit of blogging, email newsletters, answering questions on Avvo and having a business page on Facebook. But not many lawyers know where to focus their marketing efforts and how to strategically piece together each initiative so that they support the firm's overall brand and key messages. Learn how to develop an integrated marketing plan that will drive more business.The presentation took place at Avvocating 2012: Legal Marketing in the Era of Social Media, May 3, 2012 in Seattle, WA. http://www.avvocating.com

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Legal Web Marketing

Gyi Tsakalakis

Using the internet to enhance your professional profile online.

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