Scott McCloud and Alok Nandi invite you to talk about ways to apply techniques from the graphic arts world to interaction design and usability.
Scott McCloud is best known for his books about comics theory in which he set a new standard for comics as visual language.
Alok Nandi, in a former life interactive creative director at Casterman – publisher of the famous graphic novel Tintin series – is director of Architempo, a cross-media experience design agency in Brussels.
Help me solve the biggest problem in UX. Make more UX designers with your own apprenticeship program!
The demand for user experience designers has skyrocketed. Interest in UX as a career has soared along with that demand. Every UX designer gets asked how to get into the career, but the sad fact is that there’s no real answer to that question. Although demand is high, that demand is only for designers with 2-3 years of experience or more. There are simply not enough experienced designers to fill these positions, and this experience gap is a barrier to offering potential designers a consistent path from interest to employment.
I want you to help me change that.
Many have observed that design is a craft... How do you learn a craft? Education and practice. Apprenticeship is a model that fits that bill well, and during the summer of 2013 The Nerdery's UX team put it into practice. I want to share our program's successes and failures, our challenges and solutions, and some of the nitty-gritty details that made it go. The goal of this presentation is to make it easier for UX teams in other organizations to implement their own apprenticeship programs, which will ultimately make it easier for interested, talented, and passionate people to become UX designers.
One day, when people ask UX designers how to get into the field, I want us to be able to offer a simple answer: "Find an apprenticeship." Let's do this!
We pride ourselves on being empathetic, but how does our intrinsic understanding of the world work to hinder us?
Individual perspectives can keep us from understanding others. Using gender as a lens, we can uncover fascinating differences in the ways we use language and storytelling to communicate, as well as distinctive modes of approaching technology.
In this talk, learn how understanding different modes of interacting with the world can provide us with a framework to uncover new ideas, better empathize with users, and build stronger relationships between teams at work.
The craft of artist designers (as opposed to engineer designers) — is to design an artefact that both functions — a house stands up, a toaster toasts bread — but also communicates. Not just what it is and how to use it but what it means to people. We read the difference between a house and a hospital, a medicine bottle and a perfume bottle.
There is a language of architecture, of products, of graphic communication that people may not be conscious of but they read it. Is there yet a language of interaction design?
The De-intellectualization of Design
During this keynote, Dan will intertwine two frequently misunderstood topics relevant to the practice of UX design in the coming decade, which he faces daily in his consulting and educator roles. The first is to debunk a pervasive set of fallacies regarding the differences between designing enterprise solutions and consumer products. The second is the trend towards deintellectualization in UX practice and education, that both diminishes the UX professional value and also reduces our collective capacity to solve the hardest class of design problems. While these topics might seem disconnected, come to this keynote to gain insight into why they are tightly coupled and how both could affect your IXD practice in the future.