WINNER OF THE VIMEO AWARDS 2012 in CATEGORY MOTION GRAPHICS! Thanks so much for voting everyone! Watch a short 1 min. making of here, which was shown at the awards: vimeo.com/44046584
Graduation project 2011
Designed as a possible title sequence for a fictitious documentary, this film shows a history of the title sequence in a nutshell. The sequence includes all the names of title designers who had a revolutionary impact on the history and evolution of the title sequence. The names of the title designers all refer to specific characteristics of the revolutionary titles that they designed.
This film refers to elements such as the cut and shifted characters of Saul Bass' Psycho title, the colored circles of Maurice Binder's design for Dr. No and the contemporary designs of Kyle Cooper and Danny Yount.
This title sequence refers to the following designers and their titles:
Georges Méliès - Un Voyage Dans La Lune, Saul Bass - Psycho, Maurice Binder - Dr. No, Stephen Frankfurt - To Kill A Mockingbird, Pablo Ferro - Dr. Strangelove, Richard Greenberg - Alien, Kyle Cooper - Seven, Danny Yount - Kiss Kiss Bang Bang / Sherlock Holmes
Direction and Animation: Jurjen Versteeg / synple.nl
Music and sound design: Lea Jurida / jurida.com
Many thanks to all the people who helped me realizing this project!
For some more info on the concept and the production process, please check out the interview on 'Forget the Film, Watch The Titles': http://bit.ly/pzvXXE
DIRECTOR Chel White
STUDIO Bent Image Lab - bentimagelab.com
MUSIC BY Thom Yorke
Radiohead frontman Thom Yorke describes this song as his most political work. "Harrowdown Hill," is part of Yorke's solo album, "The Eraser," which released in August 2006. After seeing the short films of Chel White, Yorke sought him out to direct his next music video.
White, who is co-founder of Bent Image Lab in Portland, OR, chose to incorporate an innovative technique that he and the rest of the Bent artists had been researching previous to this project. Dubbed Smallgantics, the technique takes footage of large objects (rivers, factories, city skylines) and makes them appear as though they are actually miniatures. In "Harrowdown Hill," Chel used aerial footage to be miniaturized using Smallgantics.
Smallgantics, inspired by tilt-shift photography, took the principles inherent with using tilt-shift lenses (lenses that sit at an angle in comparison to the film plane, creating a sloped focal plane which can at times simulate short depth of field and can distort the apparent size of subjects), and pushed them to a new level. Instead of the apparent blurriness of the subject matter being dependent on its vertical alignment in the picture, Bent broke the image up into its apparent planes of depth. So, just like in actual shallow depth of field, it is the subject's proximity to the lens that determines its sharpness.
The process involves splitting the footage up into several vertical planes that move back over the perceived z-axis, or into the image along its perceived depth. These planes are then affected with varying degrees of blur to simulate a shallow depth of field. If done right, the amount of blur increases smoothly as it moves along the planes of the image. Next, these levels of blur are animated to simulate a change in focus or to compensate for the forward movement of the camera.
Chel White's video for Thom Yorke's, "Harrowdown Hill," won Best Music Video at South by Southwest (SXSW) 2007, ResFest 10, and The Worldwide Short Film Festival. It was nominated for Best Music Video and Best Special Effects at MVPA and FutureShorts.
"The winner of this year's South by Southwest (SXSW) music video award is described as 'a quietly intense call to consciousness in an age of disinformation, preemptive war and unprecedented governmental secrecy.' Thom Yorke's 'Harrowdown Hill,' directed by Chel White, offers a visually compelling bird's eye view of some of the biggest challenges facing our society today, including global warming and petroleum consumption." -MusicVideoWire.com
"A video that will stay with you long after you've watched it." - The 405
"Haunting and emotionally intense." - Promo News
"The irascible, suspenseful song from the album "Rivonia" could hardly be better illustrated" - Rolling Stone
Winner: Best Music Short, London Short Film Festival 2014
Nominated: Best Music Video at the Smalls Film Festival 2013, Best Music Video at Encounters Short Film Festival
Official Selection: Encounters Short Film Festival, East End Film Festival. London Short Film Festival
Featured at Adam Buxton's BUG 39 show at the BFI Southbank
Director: Rob Savage
Producer: Ben Burdock
Director of Photography: David Mackie
Editor: Riccardo Servini
Production Coordinator: Genia Sophie Krassnig
1st AD: Mark Lacey
2nd AD: Gui Oliveira
3rd AD: Char Hill
Focus Puller: Brad Larner
Camera Assistant: James Chegwyn
DIT: Riccardo Servini
Gaffers: Alex Smith, Kit Mackenzie
Grip: Paul Hymns
Sparks: Hugh Donnelly, Sam Fahy, Raoul Schoisengeier, Christopher Christmas Starky
Production Designer: Niina Topp
Art Director: Katie MacGregor
Art Director's Assistant: Samantha Sheldrake
Art Department Assistant: April Ibinceanu
Wardrobe Stylist: Charlotte Young
Make Up Artist: Charlotte Kraftman
VFX Supervisors: Brad Wood, Dougie Haynes
Colourist: James Drew
Runners: Kenn Kalvik, Will Entwistle, Stephanie Dewhirst, Alex Sedgley
Label: City Slang
Thanks: The Mill, Panavision, Panalux and Westminster University