The advent of the information age brought virtually limitless potential to advance scientific discovery. Revolutionary big data capabilities have inspired breakthroughs - such as the mapping of the human genome - that provide a new blueprint for an expanded understanding the human body and have opened new pathways to treat human disease at a genetic level – diseases like ALS, diabetes, cancer or infectious disease such as Hepatitis B.
With the greatest collection of RNA scientists and with one of the world’s leading gene therapy centers, UMass Medical is at the forefront of converting new genetic information into new promising pathways for treating human disease.
Client: Schelter & Co. and UMass Med School
Creative Director: Brad Chmielewski
Illustration: Ethan Barnowsky, Brad Chmielewski & Jake Williams
Animation: Ethan Barnowsky, Brad Chmielewski & Jake Williams
Sound Design: Maeve Price
Voice Over: Julie Gates
Software: Adobe After Effects, Adobe Illustrator & Adobe Premiere Pro