The film follows the journey of "You" (the main character), a 3rd-tier technical writer who dreams of one day being a product designer. Working after hours, he creates a fantastic new product. When he presents his product to his employers, they inform him that it's up to him to create an advertising campaign for the product - an advertising campaign that must be animated. This poses a problem for "you" - he knows very little about animation, and is instantly filled with doubts, and thus his future hangs in the balance. This is where our friendly narrator steps in, to guide "you" through the process of making an animated film. Step by step, our hero's anxiety and doubts are put to rest, and in the end, he is triumphant!
The Story of Animation came about as a solution to a problem: The Animation Workshop, an animation school in Viborg, Denmark, had been graduating a great number of incredibly qualified animators, animation producers, and CG artists over the past 10 years. These artists had been forming small companies and beginning to produce fantastic work. The problem was not with the studios, or the quality of work they were producing, but rather with the clients: Most of them seemed to believe that animation was a simple, uncomplicated process, and were often disappointed to learn that there were very specific stages in the animation process that required their participation (and finances). It's almost as if they believed that creating animation was as simple as pitching an idea, and then sitting back while a couple of animators with pencil and paper goofed off, told jokes, and drank copious amounts of coffee until "wallah"! the animation was finished! Furthermore, they seemed to think that there would be no difference in cost between an animated film created in flash, 2D, stop motion, cut-out, motion graphics, or fully rendered Pixar-style 3D animation! At the time Morten Thorning, Director of the Animation Workshop approached me with the idea for the film, I was experiencing similar problems with a client in Copenhagen. In fact, I'd just spent several days creating a presentation about the benefits of using animation for an environmental messaging campaign. I was tasked with convincing a panel of scientists, sociologists, environmental activists, and architects how animation could be used to create positive, engaging, and entertaining content for environmental action messaging - no small feat!
After talking things over with Morten, it was decided that I would write and direct the project, which would be produced by Claus Toksvig of The Animation Hub, and animated at Tumblehead Studios. Tumblehead, led by Magnus Moller, did an amazing job on the film, assembling a team of character designers, animators, storyboard artists, and background artists (all graduates or current students of the Animation Workshop). Tumblehead saw the entire process through, from concept to post-production. The narrator was voiced by the awesome Richard Spiegel, and the sound design and score created by Mark Menza, whose many credits include sound designer and composer for "The Jimmy Neutron Show". Additional support was provided by Thomas Ahlmark (a veteran of many Animation Workshop productions).
That’s the spirit! It’s as good (and comprehensible) as that: simple pics and symbols in animated stories – that’s where the Sehsucht bunch feels like home. Almost everyone knows and uses BlueMotion Technoloy – ThinkBlue rises above the product level and integrates the right attitude. A good challenge with lots of sustainable fun…
C r e d i t s :
Client: Volkswagen AG
Tillmann Stauske, Head of Fairs and Congress Dept.
Janine Glahn, Senior Project Manager Fairs and Events
Production: BM8 GmbH, Hamburg/Germany
Producer: Henrike Boege
Co-Production: Sehsucht GmbH, Hamburg/Germany
Directors: Hans-Christoph Schultheiss
Producer: Stephan Reinsch
Concept/Art: Hans-Christoph Schultheiss, Axel Broetje, Peter Balicki
3D Character: Markus Geerts, Sebastian Mayer, Markus Plinke
3D Environment: Peter Balicki, Vitaly Grossmann, Matthias Thomann,
Compositing: Beatrice Wellenbrock, Silke Sieler, Hans-Christoph Schultheiss, Sebastian Spitze
Official selection for best advertising at Annecy Festival 2010!!!
"A Kiss From Tokyo", Theatrical Trailer (1964) - Yuki 7 dashes around the world in hot pursuit of the tantalizingly tricky Diamond Eye, who is stealing parts and plans and leaving behind a path of murdered scientists in her quest to build a missile inside her volcanic lair.
I co-directed it with and for Kevin Dart.
This animation is a part of a promotional event about the release of Kevin's new book, "Seductive Espionage, the world of Yuki 7" which was released in summer 2009.
Kevin produced the graphics and I gave them life in After Effects.
I tried to catch what was typical about the vintage look of the movies from this period. Lighting, grain, old school Special Effects (car chase in a studio with background projected film, miniature sets), editing, old fashion transitions, Music, etc...
Cyrille Marchesseau created a great piece of music inspired by Laurie Johnson (The Avengers) and John Barry (James bond).
»Hitch« is our graduation project at the University of Applied Sciences and Arts in Hannover.
It’s about »The Ultimate Hitch Cookbook«, an animated book containing the recipes for Alfred Hitchcock’s classics. It’s made for Hitchcock enthusiasts and every other couch potato out there.
Concept: Felix Meyer, Pascal Monaco, Torsten Strer
Layout / Animation: Pascal Monaco, Felix Meyer
Sound Design: Torsten Strer
Sound Technician: Dirk Austen / Paul Productions
Voice: Peter Bennett
Now watch the a full length copy of lesson 1 in the After Effects Expressions series! This lesson covers an introduction to expressions and quickly dives into useful examples of how to use them in your workflow.