1. Here's part two of the video series that accompanies Jonah Sachs' new book, "Winning the Story Wars". Discover how digital tools are returning humanity to a new oral tradition and what kinds of stories will work in this new era of empowerment marketing. Inspired by Joseph Campbell's Hero's Journey, Sachs lays out a story model any brand or cause can use to get its message heard, and explains why stories must be not just told, but lived.

    Download a FREE 25-page preview of, Winning the Story Wars: freerange.com/StoryWarsBooklet
    Learn about the companion Values + Archetypes activity deck to help you shape your story: freerange.com/store
    Get the book: winningthestorywars.com or amzn.to/storywars

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Marketing + Branding

Mike Malz

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