NAKED & FAMOUS DENIM: THE WORLD'S MOST INNOVATIVE JEANS is a short documentary about a Montreal based denim brand called Naked & Famous Denim who are challenging the status quo of jean production through a vast catalogue of never before created denim fabrics and styles.
The film explores the philosophy, importance, and fascination behind raw japanese selvedge denim and peers into why old school production methods, modern innovations, and wear and tear are all important factors when striving for a truly unique pair of jeans.
DIRECTED /// Matt LaFontaine
SHOT /// Kyle LaFontaine, Matt LaFontaine
MUSIC /// "Sneeuland" by Oscar Schuster
LOCATION /// Naked & Famous Denim factory in Montreal, Quebec
THANKS /// Kari Svarc, Brandon Svarc, Bahzad Trinos, Entire Naked & Famous Family
In the depths of winter, the FURTHER crew braved the Les Vosges mountains in the North East of France with temperatures plummeting at times to -15ºC.
Stark landscapes, knee deep snow, the walking man, frozen beards and 70's trial bikes; the Edwin 'FURTHER' Crew continue their adventures out in the elements for Autumn / Winter 2013...
Edwin’s Autumn/ Winter 2013 collection incorporates bold patterns, new denim washes and a seasonal colour palette, while still retaining a selection of popular classics made of fine fabrics. Maintaining at its core, the deep Indigo denim true to Edwin’s DNA, juxtaposed with texture and patterns evoking the hue and feel of an ever-changing autumn to winter landscape.