1. # vimeo.com/60439930 Uploaded 14 Plays 0 Comments
  2. IABC Executive Director Chris Sorek sends his greetings to the IABC France members during the Leadership Institute in Scottsdale, AZ [Feb 6-9 2013]

    # vimeo.com/60439928 Uploaded 14 Plays 0 Comments
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  4. Marc Mossé is Director of Public and Legal Affairs for Microsoft France, and heads the program called Regards sur le Numérique (RSLN). Marc talks here about the program: what it is, how it came about, how it fits into a wider communications strategy, and how its success is being evaluated.

    # vimeo.com/32625168 Uploaded 14 Plays 0 Comments
  5. Daniel Bô and Alexandra Marsiglia are, respectively, President and Research Director of the marketing research firm Quali/Quanti, as well as thought leaders on brand content in France. Daniel runs the BrandContent.fr websites, and is the author of the book: Brand content: Comment les marques se transforment en médias. Daniel and Alexandral talk about brand content in general: its history, its different manifestations (from content marketing to branded entertainment), and why enterprises are adopting this approach today.

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IABC France

IABC France

This channel features the leaders and the speakers of the French chapter of the International Association of Business Communicators (http://www.iabc.com)

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