1. Mike Moran narrates his slides in a 90-minute class for U.C.L.A. that explains how to use Web metrics to measure the return on investment of any marketing tactics. Both transactional and relational ROI techniques are covered.

    # vimeo.com/20389606 Uploaded 120 Plays 0 Comments
  2. Mike Moran provides a 90-minute voiceover for his slides on applying Direct Marketing Principles to improve the results of digital marketing.

    # vimeo.com/18575855 Uploaded 205 Plays 0 Comments
  3. This 90-minute course by Mike Moran is part of a larger class on Web Analytics jointly taught with Ash Pahwa. This lesson is on the future of Web Analytics, focusing on practices that are available today but not widely used, and focusing on trends that will change Web Analytics going forward.

    # vimeo.com/20876738 Uploaded 108 Plays 0 Comments
  4. Mike Moran narrates his slides in a 90-minute class for the UC Irvine Extension on web site goals

    # vimeo.com/63541723 Uploaded 129 Plays 0 Comments
  5. Mike Moran narrates his slides in a 90-minute class for the UC Irvine Extension on content optimization.

    # vimeo.com/63541722 Uploaded 129 Plays 0 Comments

UCI Extension and UCLA Extension videos

Mike Moran PRO

Videos for classes taught at UCI Extension and UCLA Extension

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