This is a small animation i did as an exercise to experiment and explore all the graphical possibilities of representing the idea of the SPHERE, always thinking in searching Gestalt and form. Its all done in 3d, but i was more interested in the graphical interest, flatten the surfaces, and only two colors, why more.The most difficult was to achieve the transitions between the different type of representation of the sphere, the morphing and metamorphosing.
For this campaign agency asked us to create performance of shapes and substances, visualizing flexibility of a new contract. Conceptually we decided to use one substance that takes on different appearances, entertaining shapes and looks - to create dynamic, and simultaneously cohesive, cinematic story.
Agency Producer: Ben Honour
Creative Director: Jim Thornton
Creatives: Tony Clements & Hugo Bone
Production Company: Stink
Executive Producer: Kitty Hackney
Producer: Sally Rigg
VFX / Design Company: KORB
Producer: Lina Paskeviciute
Director: Rimantas Lukavicius
Technical Director: Giedrius Paulauskas
3D Artists: Giedrius Paulauskas, Rimantas Lukavicius, Vytautas Vincevicius, Deko
Music Mix: Adelphoi / Sound Design: Factory
Voice Over: Sean Bean