British Airways were giving away a pair of flight tickets every 15 minutes
All you had to do to win was fly their B777 flight simulator game and the highest score every 15 mins won
The live "experiential marketing" stunt was very popular and huge queues of people lined up to play
The golden rule was you can only play ONCE PER DAY, sophisticated facial recognition technology was in use to stop any cheating, but.....
Darius our master of disguise set out to beat the system, or did he? perhaps it was Joey Joe Joe ? we may never know
epic public prank
Concept by Darius Davies
Production / VO by Seanie Ruttledge
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