1. (add)ventures created a multi-component campaign targeted towards a global audience of distributors and safety managers, the centerpiece of which was a 90-second video shot in the historic Steel Yard in Providence. To create the video, we utilized slow-motion techniques to emphasize the intensity of the environment and the need for a revolutionary face shield, while highlighting the patented features and proof points. The video served as the center for all campaign communications.

    # vimeo.com/71259962 Uploaded
  2. Together with Coastway, (add)ventures developed a campaign that focused on the message that Coastway is the place for their commercial and personal banking needs. The campaign theme, “Money that stays here, grows here,” challenged those banks that claim to be local but in reality are headquartered outside the United States. Posing the question, “Do you know where your money goes?” the spots prompt viewers to ask themselves what happens to their money after they make a deposit. Both TV spots were nominated for "Outstanding Commercial" by the New England Emmy Awards (the winner that year was another spot we created, “Recycle Together”).

    # vimeo.com/63090162 Uploaded
  3. Together with Coastway, (add)ventures developed a campaign that focused on the message that Coastway is the place for their commercial and personal banking needs. The campaign theme, “Money that stays here, grows here,” challenged those banks that claim to be local but in reality are headquartered outside the United States. Posing the question, “Do you know where your money goes?” the spots prompt viewers to ask themselves what happens to their money after they make a deposit. Both TV spots were nominated for "Outstanding Commercial" by the New England Emmy Awards (the winner that year was another spot we created, “Recycle Together”).

    # vimeo.com/63090170 Uploaded
  4. The approval of RI Bond Question 7 would help struggling families in Rhode Island who face rising unemployment, and increasing housing costs. (add)ventures produced Broadcast TV and radio spots to encourage voters to vote yes for this important Bond. On Tuesday, November 6, 2012 Rhode Islanders voted overwhelmingly to approve Yes on 7!

    # vimeo.com/63092064 Uploaded
  5. City Year is an education-focused, nonprofit organization founded in 1988 that partners with public schools to provide full-time targeted intervention for students most at risk of dropping out. (add)ventures worked with City Year Rhode Island to create a video highlighting Ricky, a student at Providence's Del Sesto Middle School, who with the help of Adam Cross, a City Year Corp Member, was able to improve his behavior as well as earn one of the highest math grades in the entire class.

    # vimeo.com/63091171 Uploaded

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