Jordy Smith's latest film “NOW NOW” is unadulterated surf porn. It's less about the editors artistic impression, and all about what one of the most relevant surfers in the world is doing between dawn and dusk.
Jordy Smith stormed onto the World Tour in 2008 with no apologies and no prisoners. Since first pulling on a 'Smith' jersey, he's brought home victories (J-Bay), accomplished personal goals (winning outside South Africa, in Rio), clocked 10s (everywhere) and shown us all how endearing the transition from cocky benchwarmer to graceful batsman can really be.
Watching all 6'3" of him hospitalise a beachbreak end section or man-handle a Cloudbreak freight train with equal panache will steal your breath. But Jordy doesn't just dance for the judges – 2013's been a year in which he has shocked with freesurf clips, it was only a matter of time 'til we would be gifted a digital extended play.
Welcome to NOW NOW, a collage of moments tagged and bagged during the first six months of this year. Filmed in Mozambique, South Africa, Australia and Indonesia, one simple mantra has kept Jordy's batteries charged and allowed us the pleasure of NOW NOW: "I just want to go surf. That's what I want to do."
Jordy commented, "This movie kinda just happened, I wasn't really expecting to drop another movie so soon after Bending Colours, then I did a few trips down to Mozambique to test boards and get dialed for Snapper and scored some epic waves."
"I love Durban, its probably the best place in the world to get clips. The waves are so consistent and super hollow and rampy. I'd seen a few of the young Brazilian kids sticking backflips which got me amped. I ended up sticking two big ones in Ballito, that's when I realised that we were sitting on some sick footage & had to make this movie"
All images where shot with the Phantom HD Gold and Phantom Flex using Arri Ultra prime lenses and Chris Bryan Films custom underwater housing. Please visit my website chrisbryanfilms.com
UNKLE - "Heaven" & "In A State"
MOBY- God moving over the face of the waters
A short featuring John John Florence and friends titled "Begin Again" on the North Shore of Oahu and Maui.
Directed by Blake Vincent Kueny & John John Florence
Surfing by John John Florence, Nathan Florence, Ivan Florence, Kiron Jabour, Koa Rothman, and Eli Olson.
Filmed by Damien Robertson, Daren Crawford, Tauru Hugo and John John Florence
Phantom Footage by Chris Bryan
Edited by Blake Vincent Kueny
Colored by Marshall Plante
Special Thanks to RED Digital Cinema
"I've Got A Crush On You" by New York Philharmonic & Zubin Mehta
"Feel It" by Wake Up Lucid
Documenting the talents of amazing people who happen to surf.
Iconic surfer Rob Machado has traveled the world for more than half his life. And during that time, he’s crossed paths with countless individuals who share a love for surfing and a passion for the arts. In his new series called Through The Lens, we meet these individuals and follow Rob as he re-connects with the people who've inspired him along the way.
This episode features Jay Nelson, a San Francisco-based artist who specializes in a unique type of automobile customization. This past winter, Jay drove down to Rob's house in Cardiff, CA, where the two worked together to build out the inside of Rob's van and create the ultimate surf mobile.