Fern Diaz, publicity director, OR Books, and Rachel Fershleiser, director of literary outreach, Tumblr, discuss the finer points of marketing books at the CUNY Publishing Institute, June 2012.
Evan Ratliff, CEO of Atavist.com, a new kind of publisher, describes its beginnings.
Jane Friedman, CEO of Open Road Media, gives a glimpse at how Open Road sells its extensive list ebook titles.
John Oakes, director of the CUNY Publishing Institute, and Johnny Temple, publisher of Akashic Books, discuss the Akashic acquisitions process.
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