1. A case study of one of Hollands most talked about campaigns of 2012.

    The most beautiful words are often spoken when someone passed away. Such a shame. So why wait until it's too late? Say something wonderful today. A creative campaign started by Ogilvy Amsterdam for DELA funeral insurances. This is the case video for the campaign.
    For the case video Ogilvy Amsterdam created several animations to support the story being told.

    We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emotions. These commercials were part of an integrated campaign that encouraged everyone in the Netherlands to show their love and affection. It enabled people to be there for each other today. We made ads with only the word 'Lieve' (translation: Dear). People were invited to fill in the rest. The uploaded ads were used for outdoor. Each poster was unique and placed in the area where the person it was meant for lived. Besides the print ads, people could post their beautiful words on Facebook or on DELA's website. In addition, radio, banners and live television speeches were used within the campaign.

    Gran Prix media Lion Cannes
    Silver media Lion Cannes
    Silver promo & activation Lion Cannes
    Silver ADCN award
    SAN Accent for Corporate
    SAN Accent Excellent
    And DELA won the advertiser of the year award

    Agency: Ogilvy Amsterdam
    Art direction: Darre van Dijk
    Copywriter: Piebe Piebenga
    Agency Producer: Brenda Bentz van den Berg
    Animations by: Colin Tossijn
    Video-edit: Juriaan van Berkel
    Year: 2012

    # vimeo.com/64132123 Uploaded 10.2K Plays 2 Comments
  2. The making of "Hero," a drawing of my dad composed entirely out of 3.2 million ink dots.

    Directed, Filmed, Edited and Drawn by Miguel Endara
    Music by Bonobo - Noctuary
    Song written by Simon Green, published by Just Isn't Music
    (P) Ninja Tune 2003. Licensed courtesy of Ninja Tune - ninjatune.net
    Song Download: http://bit.ly/rubVeD

    Limited Edition prints now available at miguelendara.com/prints/hero
    Twitter: twitter.com/miguelendara
    Facebook: facebook.com/artbymiguelendara

    # vimeo.com/33091687 Uploaded 12.2M Plays 818 Comments
  3. Read the case study for more info:


    # vimeo.com/71286119 Uploaded 53.1K Plays 6 Comments
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