This is the first of two video sketches illustrating some of the ideas and principles behind Dentsu London's communications strategy Making Future Magic http://bit.ly/makingfuturemagic_phil
Here, media includes messages from friends and social services, like Foursquare or Twitter, and also more functional messages from companies or services like banks or airlines alongside large traditional big 'M' Media (like broadcast or news publishing).
The second sketch "The Journey", looks at train travel. You can see it here vimeo.com/16423237
This is part of a collaboration between Dentsu London and BERG. You can read more about both films at Dentsu London's blog http://bit.ly/mediasurfaces and on BERG's blog here http://bit.ly/incidentalmedia and here http://bit.ly/thejourney_ms
This film is under a Creative Commons 3.0 license, which means you're free to share or use any of the ideas in it, with proper attribution to Dentsu London and BERG http://creativecommons.org/licenses/by/3.0/# vimeo.com/16423199 Uploaded 163K Plays 1,224 Likes 18 Comments
By @jasonsilva and @notthisbody - Follow us on Twitter!
"The adjacent possible is a kind of shadow future, hovering on the edges of the present state of things, a map of all the ways in which the present can reinvent itself." - Steven Johnson
Other videos -
You are a RCVR - vimeo.com/27671433
To Understand Is To Perceive Patterns - vimeo.com/34182381
Imagination - vimeo.com/34902950
Abundance - vimeo.com/34984088
This video is inspired, in part, by the ideas explored in David Deutsch’s new book, THE BEGINNING OF INFINITY. We hope it moves you.
"The topographical shape and the material constitution of the upper surface of the island of Manhattan, as it exists today, is much less a matter of geology than it is of economics and politics and human psychology. The effects of geological forces were trumped (you might say) by other forces — forces that proved themselves, in the fullness of time, physically stronger. Deutsch thinks the same thing must in the long run be true of the universe as a whole. Stuff like gravitation and dark energy are the sorts of things that determine the shape of the cosmos only in its earliest, and most parochial, and least interesting stages. The rest is going to be a matter of our own intentional doing.." - David Alpert on David Deutsch's new book.
"Some time in the last fifty thousand years, with the invention of culture, the biological evolution of humans ceased and evolution became an epigenetic, cultural phenomenon... technology is the real skin of our species. Humanity, correctly seen in the context of the last five hundred years, is an extruder of technological material. We take in matter that has a low degree of organization; we put it through mental filters, and we extrude jewelry, gospels, space shuttles. This is what we do. We are like coral animals embedded in a technological reef of extruded psychic objects." - Terence Mckenna
In our work, we use the tools of editing: we juxtapose 'transcalar' imagery, cutting and overlapping the very small and the very large... From the nano to the galactic, stretching and compressing time, we feature time lapse to reveal the repetitive and recurring patterns across different scales of reality. The aim is to provide multiple perspectives all at once, whose simultaneous presentation might cause spontaneous epiphanies. “These patterns are omnipresent, but only when we see these patterns in a more compressed mode of presentation to we start to attend to them as such.” -- This is KEY!
Paul Stamet's superb book, Mycelium Running, begins with a discussion of what Stamets calls the mycelial archetype. He compares the mushroom mycelium with the overlapping information-sharing systems that comprise the Internet, with the networked neurons in the brain, and with a computer model of dark matter in the universe. All share this densely intertwingled filamental structure.
A recent profile of Stephen Johnson on Dumbo Feather described his work like this:
“Johnson uses ‘The Long Zoom’ to define the way he looks at the world—if you concentrate on any one level, there are patterns that you miss. When you step back and simultaneously consider, say, the sentience of a slime mold, the cultural life of downtown Manhattan and the behaviour of artificially intelligent computer code, new patterns emerge."
On their own, these areas of study are fascinating. Together, a more profound view takes shape.
The article continues, "Put simply: cities are like ant colonies are like software is like slime molds are like evolution is like disease is like sewage systems are like poetry is like the neural pathways in our brain. Everything is connected.”
Our stated goal is to re-ignite the art of the "performing philosophers" ... like Timothy Leary and Buckminster Fuller... A post on Space Collective wrote about “thinkers who act as substantial agents of change, who drastically alter the infocologies they interact with, in the process transforming and meshing the different dimensions in which our minds operate.”
We care about the pleasures derived in forming new connections, mash-ups and innovative solutions for the next step in human evolution.
We are working to articulate our understanding through the creation of recombinant media mashups meant to epiphanize audiences----the creating and sharing of awe; "performance philosophy" in an age of collapsing boundaries and exponential creativity.
The director of the Imaginary Foundation described our work as “some kind of Ontological DJ'ing, recompiling the source code of western philosophy by mixing and mashing it up into a form of recombinant creativity, which (hopefully) elevates our understanding from the dry and prosaic, into the sensual and transcendent.”
“The goal is to prove a fresh framework and a new narrative to fill our old storytelling needs in our ever-increasing process of self-description.”
Information technologies have become instruments of mind expansion, sensorial scaffoldings that increase and augment our capacity to process greater amounts of information, allowing us to extract richer gradients of meaningful data about the world and our experience.
Whether its a telescope, a microscope or a marijuana joint, we need to think of these tools as aids, contact lenses through which we can see so much more than before.
In the digital dimension we use the term resolution. Certainly we can appreciate how much more can be 'revealed' by having higher resolution..... and technology offering complex visualizations literally ups the resolution of our internal and external perceptions .
Different Scales and perspectives of reality show how much of what we perceive is dictated by our point of view--literally by where we are and how we think. The most exhilarating realization, then, is that we all have the power to shape our experience by our linguistic and creative choices.
"A random scrap of information can trigger just the right conceptual collision. It’s hard to know which scrap might do the trick, but that’s the beauty of things like social networks, interconnectivity, and these kinds of media mashups — they constantly produce potential sparks, for free.” - Seth Godin
FREEMAN DYSON says it beautifully:
"To me the most astounding fact in the universe is the power of mind which drives my fingers as I write these words. Somehow, by natural processes still totally mysterious a million butterfly brains working together in a human skull have the power to dream, to calculate, to see and to hear, to speak and to listen, to translate thoughts and feelings into marks on paper which other brains can interpret. Mind, through the long course of biological evolution, has established itself as a moving force in our little corner of the universe. Here on this small planet, mind has infiltrated matter and has taken control. It appears to me that the tendency of mind to infiltrate and control matter is a law of nature."
A collaboration of /Jason Silva and /Notthisbody incorporating
/Andrew Filippone Jr.
camera by Edwin Rosero# vimeo.com/29938326 Uploaded 333K Plays 3,743 Likes 133 Comments
The latter half of the 20th century saw the built environment merged with media space, and architecture taking on new roles related to branding, image and consumerism. Augmented reality may recontextualise the functions of consumerism and architecture, and change in the way in which we operate within it.
A film produced for my final year Masters in Architecture, part of a larger project about the social and architectural consequences of new media and augmented reality.# vimeo.com/8569187 Uploaded 718K Plays 5,484 Likes 189 Comments
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