This is our one minute advertisement for the launch of Turkish Edition of The New York Times.
We constructed typographic versions of the most recognizable landmarks in Manhattan and Istanbul, and created a compact tour taking the audience from the New York Harbor all the way to the Bosphorus. Actual pages from the first issue of the newspaper were used to create the textures used in the scenes. The financial news page became NYSE and Wall Street, entertainment news turned into Times Square, and so on.
The result is 60 seconds of typographic goodness, mastered in 2K.
MC Yogi follows his Obama viral video hit, Vote for Hope, with this latest song, Grassroots Movement, the theme song for Starbucks' new campaign promoting local volunteerism in communities across the nation. This new song is featured here in the full length version, and is also being featured in a :60 version for Starbucks' television campaign. Song co produced by MC Yogi & Robin Livingston. Video produced by Long Life Friendship Society. Learn more about MC Yogi at MCYogi.com