1. Este é um projeto independente com o objetivo de abrir os olhos para o simples fato que para começar uma mudança, é preciso primeiro acreditar que ela é possível. O mundo é de todos nós e precisa do nosso otimismo para que o ímpeto de mudar se transforme em uma mudança real, e acreditamos que isso só é possível começando por uma transformação interna. Mudando nosso jeito de pensar, mudamos nosso jeito de agir e agindo mudamos o mundo. Ainda dá tempo.

    (This is an independent project aiming to make people realize that to make a change, we must first believe that it’s possible. The world belongs to all of us and needs our optimism so that our will to change becomes a real change, and we believe this is only possible when starting from within. By changing our way of thinking, we change our way of acting and by acting we change the world. There is still time.)

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    CREDITS

    Concepting and Script:
    Gabriel T Garcia
    Felipe Sampaio
    Luis Paulo Gatti
    Rainor Marinho

    Director:
    Cleber Leal de Almeida (Colisão Filmes - http://www.colisaofilmes.com/)

    Producer:
    Helena Canhoto (Colisão Filmes - http://www.colisaofilmes.com/)

    Photography:
    Alexandre Genga (http://www.alexandregenga.com/)

    Music:
    Explosions In The Sky - Postcard From 1952

    Translation:
    Matthew Scheffler

    # vimeo.com/78245147 Uploaded 2.1M Plays 107 Comments
  2. Stefan Harzevoort en Aljan de Boer schreven voor het Platform Innovatieve Marketing het Trendrapport 2014. Centraal staat daarin de Homo Socius, een nieuw type mens, voorloper in de deeleconomie. Harzevoort en De Boer geven inzicht in deze nieuwe mens en leggen uit dat inspirerend idealen het middel zijn waarmee merken zich met mensen kunnen verbinden.

    Ook beschrijven ze 7 belangrijke marketingtools, waarmee de innovatieve marketeer zijn marketingmix kan verbeteren. Het laatste hoofdstuk gaat over de marketeer zelf. De auteurs beschrijven de gewenste mindset van de marketeer anno 2014 en geven praktische tips bij het innoveren.

    # vimeo.com/87649850 Uploaded 244 Plays 0 Comments

Inspiratie

@Wimkijkt

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