1. Conventional Dress is a short documentary about costuming and cosplay at the Dragon*Con fan convention, held each year in Atlanta, Georgia. Made by Celia Pearce and her students in the Emergent Game Group at the Georgia Institute of Technology, the film explores the cultures, practices and motivations of participants in the 30,000-strong fan community that populates the largest multi-themed fan convention in the U.S. Originally shot and edited in 2007/2008, the film's release was delayed my music rights issues which were finally resolved by the composition of an original theme for the parade sequence by Bob Rice. An unofficial cut of the film had its debut in the DCTV video show at Dragon*Con 2008, and the final cut premiered at Georgia Tech in September of 2009. An academic paper is currently being written to accompany the video. For more on Conventional Dress and the Emergent Game Group, visit http://www.conventionaldress.com and http://egg.lcc.gatech.edu . The {egg} is part of Georgia Tech's Experimental Game Lab http://egl.lcc.gatech.edu

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Emergent Game Group

Celia Pearce

The Emergent Game Group {egg} was formed in 2006 by Georgia Tech Digital Media faculty member Celia Pearce to study the many facets of emergent cultures in multiplayer games and virtual worlds, and to explore design strategies that promote emergent social…


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The Emergent Game Group {egg} was formed in 2006 by Georgia Tech Digital Media faculty member Celia Pearce to study the many facets of emergent cultures in multiplayer games and virtual worlds, and to explore design strategies that promote emergent social behavior. We frame our work as “design research,” which integrates methods and theories from sociology and anthropology into design practice.

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