1. On one unusually sunny and warm winter day in the Pacific Northwest, we set out with only the best of intentions to film a marketing video that would hopefully be used for the launch of our new 150mm carbon Uprising trail bike. You know the kind of video, scenic vistas, perfect weather and a bag of reasons why should buy this bike.

    Well... like a hyperactive 13 yr old who missed a dose of ridilin, we too lost focus and completely failed in our mission. So what we are left with is an edit of us chasing around Evil Worldcup rider Luke Strobel and wasting our only sunny weekend of winter... hope it was worth it..

    # vimeo.com/61450977 Uploaded 78.7K Plays 17 Comments
  2. LOOSE RIDERS is an online community and a clothing brand.

    This video was made in the course of a 1 month roadtrip troughout Thailand, featuring teamriders Nico Vink and Eddie Masters

    Check us out:

    # vimeo.com/83753563 Uploaded 20.6K Plays 0 Comments
  3. # vimeo.com/74732024 Uploaded 1,378 Plays 0 Comments
  4. # vimeo.com/84548980 Uploaded 66.2K Plays 9 Comments
  5. Steve Peat takes his new Santa Cruz 5010 into the wilds of Scotland.

    5010 pushes further into the realms of 27.5" wheel size possibilities. Developed using what we learned from Bronson, it takes the design platform in a different direction.

    The low bottom bracket height, shorter chainstays and 125mm of progressive VPP suspension give 5010 its snappy, nimble, ride.

    A 68 degree head angle adds climbing agility into the equation, whilst a 5lb carbon frame weight define 5010 as the tool for that back country mission you’ve always planned.  

    Responsibly offered in Mountain Rescue Orange, 5010 goes where no bike has gone before.

    This film was a collaborative project between Santa Cruz, The Baller Consultancy, CutMedia and Visit Scotland.

    # vimeo.com/67430580 Uploaded

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