Dr. BJ Fogg of Stanford University explains his new framework for simplicity. For a broader view, see behaviormodel.org. Note that "simplicity" in this video is the same as the "ability" factor in the Fogg Behavior Model.
More stuff from “behavior”
Channels are a simple, beautiful way to showcase and watch videos. Browse more Channels.
TM + © 2015 Vimeo, LLC. All rights reserved.
Made with k in NYC.
Your content preferences apply to any Vimeo videos you view. Learn more about content preferences in our FAQ.