Here is a fun spot by The Animal Foundation. This infomercial/commercial is comedic in theme, as is evidenced by the narrator's tone and the sound fx. The overall soundscape is a blend of comedic fx and lively dog fx. This spot features a nice blend of dialog, fx, and music, and is mastered to broadcast spec.
Here is a national ad that features a terrific blend of clear, crisp dialog with some upbeat, driving music that do not interfere with one another. At the end of the spot, some timely, sizzling FX add the final sparkle to the pertinent on-screen graphics.
This is a fun spot filled with sound design and original music composition. The custom-made drum loops are complimentary to the impactful FX that support the movements of a professional soccer player. I used at least 10 different plugins, volume automation, 5 different VST's, and a mastering suite to produce this action-packed mix.
Over 50 audio clips, and 15 personally crafted MIDI clips, were used in the sound design of this commercial. This action-packed soccer video has a high demand for sound design, and really packs a visual and sonic punch.
The crosswalk signal change was recorded on location, but all other audio was sound designed and dropped in during post; including footsteps, ambience, and button-push. Cars are a blend between location FX and post sound design. Additional cinematic FX are added to drive the climax of this piece.