New technical possibilities are the mainspring of the today's television. The needs of the viewers seem secondary.
Today, watching tv can mean a lot of things: TV via Internet, web content via TV, video on demand, IPTV, cable, satellite, DVB-T, mobile television, etc.
But, how do we want to watch tv in the future?
In the last few weeks we put together our thoughts and developed a TV experience concept. With GOAB we take the latest trends, bring the loose ends together, develop established ideas further and develop new concepts to provide a possible answer to the question:
How do we want to watch television in the future?
What will happen when television meets tablet computers? SuomiTV and Nordkapp have explored the future of television and created a concept to illustrate the direction where we expect TV watching to evolve in the near future.
This concept video tells the story of our project, where we gathered inspiration from people's everyday lives and identified a brilliant opportunity for tablets. We also demonstrate our user interface concept utilizing the potential of multitouch displays.
The TV experience has become too complex and less relaxing. Smart Design has re-imagined the smart TV experience by simplifying the technology and dialing up the personalization. There's no more channel surfing in search for something you like. It will be done for you, tailored to your tastes, moods and viewing behavior. That's smart.