1. Ilustraciones 2007-2010.

    Música: Digi G'Alessio (The Istanbul Clan)


    # vimeo.com/16742341 Uploaded
  2. 2013. "SOL Música". Channel branding.

    We have found ourselves doing TV channel branding almost exclusively in 2013. Last December we pitched and won not one or two, but four channel rebrandings for Spain’s Chello Multicanal!

    Sol Música is the first and only channel to specialize in Spanish Music.

    For this channel, we not only produced an identity design package but also packaged all domestic production programs. To top it all off, we did it all in traditional animation.

    Stay tuned for the rest of our Spanish Television odyssey. This year is only half-way over and there’s much more to come!

    Now you can watch lots of sketches, boards, concepts, storyboards and many more here!:


    Client: Chello Multicanal España


    Creative Director: Sergio Saleh

    Executive Producer: Pablo Encabo

    Art Director LUMBRE: Adriana Campos
    Art Director: Javier Jauregui

    Design and illustration: Federico Dams (Charlie Studio), Rodolfo Melian (Charlie Studio), Javier Jauregui, Leo Campasso, Israel Giampietro, Nacho Malter 

    Animation: Federico Dams, Rodolfo Melian, Leo Campasso, Israel Giampietro, Nacho Malter, Dario Becher, Javier Tedin, Matias Poggini
    Music: Provided by client
    Additional sound design: Emilio Haro, Pablo Paz

    Music for this reel: “Y yo que se...” – Tequila! (Thank you, Daniel! ;))

    # vimeo.com/70776541 Uploaded 60.7K Plays 88 Comments
  3. 2013. "VEO VEO". Channel branding.

    The Colombian music and education organization, Canto Alegre ( cantoalegre.org/ ), is launching a new children’s channel, which they are calling Veo Veo. They asked LUMBRE to create the complete branding for this new channel including the logo, the graphic universe, a trailer and off air elements.

    Veo Veo is the opening phrase of the children’s game “I spy with my little eye” in Spanish. We used this as inspiration for the opening, editable transitions and closings that we created which play with the forms of glasses, telescopes, magnifying glasses, and the like. To convey that Veo Veo is not ordinary television, we use the lenses of these various optical devices as a sort of portal that allows the viewer to enter the magical world of Veo Veo.

    More info and process> lumbre.tv


    Production Manager: Mariana Loterszpil

    Creative Director: Sergio Saleh
    Executive Producer: Pablo Encabo
    Art Director: Adriana Campos
    Design: Adriana Campos, Andy Cambiasso
    Animation: Damian Stricker
    Sound design: Ernesto Candenas

    # vimeo.com/61004397 Uploaded 17.1K Plays 4 Comments
  4. Montaje de algunas animaciones creadas para el documental de Corfo "Sueños de Futuro" dirigido por Alvaro Díaz y conducido por Jaime Vadell.

    # vimeo.com/14838207 Uploaded 700 Plays 0 Comments
  5. Proceso de ilustración para colaboración con el Set especial de Esticka Stickers

    # vimeo.com/93194480 Uploaded 2,919 Plays 2 Comments


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