1. facebook.com/withstandfilm
    Production | Withstand
    Director | Alessio Fava

    Campagna sociale #setiselfieticancello
    Social campaign #ifyouselfieilldeleteyou

    Production | Withstand withstandfilm.com
    Producers | Davide Ferazza - Alessio Fava
    Director | Alessio Fava alessiofava.com
    Subject | Alessio Fava
    Screenplay | Alessio Fava - Pasquale Frezza linkedin.com/in/pasqualefrezza

    Dop | Alessandro Dominici alessandrodominici.com
    Set designer | Amos Caparrotta
    Costumes | Lorenza Negri lesignorinecamicette.it
    Editor | Massimo Magnetti vimeo.com/user15966375
    Sound recording & Mixing | Matteo Milani unidentifiedsoundobject.com
    Post-production supervisor & compositing | Andrea Vavassori vimeo.com/vavassori

    Bianca | Bianca Pugno Vanoni
    Boyfriend | Michele Di Giacomo
    Psychologist | Massimiliano Speziani
    Academic doctor | Alex Cendron
    Girl in the bar | Emilia Scarpati Fanetti

    Thanks | Marijana Vukomanovic, Matteo Stefani | Bar Blu blumilano.net, Francesco Segre Reinach

    # vimeo.com/100567253 Uploaded 131K Plays 5 Comments
  2. BACKGROUND
    No one likes waiting. Especially when it’s about mobile Internet.
    OBJECTIVE
    Only the fastest 4G LTE mobile Internet won’t keep you waiting. And this was the message we had to bring home to our subscribers.
    IDEA
    We got the hottest girls in Russian show business/the most popular Instagram bloggers: Victoria Bonya, Alena Vodonaeva and Anna Sedokova to upload the most staggering pictures with the following hash tags: #sexy #oiled #myself #six #hot #naked #pumpedup #guys #red #latex #ass #withanimals #cat #bear #horse #crazy #positions #wow #amazing #ohmygod.  Here it is. Yup, it’s just a photo, not connection problems, as you may have thought. The visitors were at a loss, and the number of comments grew further and further. But two hours later our beauties uploaded a video reveal containing the MTS 4G ad. And they apologized for creating too much “expectation" among their subscribers.
    RESULTS
    - The campaign attracted the attention of 1.6 million curious visitors.
    - And when the other users started to upload tease picture on their accounts, the number of people involved grew to 3 million.
    - This has been the quickest advertising campaign for the fastest mobile 4G Internet from MTS

    BBDO Russia Group (Agency)
    Nikolay Megvelidze, Creative Director
    Alexey Starodubov, Creative Group Head
    Dmitry Burenko, Managing Director
    Vladlena Obukhova, Group Account Director
    Luiza Vasyutina, Account Manager
    Boris Anisonyan, Head of TV Production
    Valery Gorokhov, Producer
    Kristina Malmerg, Celebrities Producer (TMA)
    Ekaterina Komolova, Managing Director (TMA)
    Alexander Lubavin, Art Director
    Elina Yaroslavskaya, Digital Account Director

    "Mobile TeleSystems" (Client)
    Natalia Glagoleva, Marketing Communications Department Director
    Maria Yakovleva, Head of Marketing Communications Department
    Yaroslav Smirnov, Head of Marketing Communications Group
    Anastasia Terekhova, Marketing Communications Manager
    Valery Kopytin, Marketing Communications Manager

    FreeParking (Production)
    Alexander Polishuk, DOP
    Maria Yakushina, Producer
    Andrey Rubtsov, Head of Production Group
    Alexey Starodubov, Director / Editor
    Alexander Lubavin, OST

    # vimeo.com/95271705 Uploaded 44.9K Plays 1 Comment

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