A Case Study/Infographic created to showcase Razorfish's work on a Uniqlo Campaign.
Creative Directors: John Antoniello, Jennifer Shreve
Designer: Nolan Constantino
Animator: Michael Luckhardt
This time we had to move to London to work on another big one. Just before James Bond's new film premiere (Skyfall), Heineken launched this amazing commercial. It was great to work with the people at The Mill London again. We worked on a few shots for the exteriors of the train doing texturing, shading/rendering and particle effects for the snow on the train and the railways. We also worked on the parachute and the matte painting landscape for the final shot.
Adidas Fifa World Cup 2014 Integrated Campaign by Agency TBWA. The magnitude of the campaign and the global platform, made this into Adidas most successful integrated campaign to date. Aside from it being a great example of Integration, the campaign made great use of content, developing a very complete content marketing strategy, delivered in Real-Time.