1. Representatives from two Luther Auto Hyundai stores were on hand for a $75,000 Hyundai Hope on Wheels check presentation at the University of Minnesota Children’s Hospital.

    Bloomington Hyundai General Manager Lenny Checheris introduced Dr. Lucie Turcotte, who is conducting the first research study to specifically examine cardiometabolic syndrome (CMS) in survivors of high dose chemotherapy and autologous stem cell rescue.

    “Children’s Hospital, to date has received $775,000 from Hope on Wheels,” said Checheris. “With these funds, they are serving families across Minnesota and saving lives.”

    Improving therapy

    Dr. Turcotte thanked the dealerships for their commitment. “As a young investigator, this money means more than you can possibly imagine,” she said. “With this award, my hope is that we can understand how to prevent and eliminate some of the long term effects with the therapies.”

    Hyundai builds fun into the events by taking child hand print impressions in paint and featuring them with names and ages on the cars.

    It also works with cancer survivor Ashley Burnette, who gives speeches as a Hyundai ambassador.

    # vimeo.com/106502517 Uploaded 20 Plays 0 Comments
  2. Representatives from two Luther Auto Hyundai stores were on hand for a $75,000 Hyundai Hope on Wheels check presentation at the University of Minnesota Children’s Hospital.

    Bloomington Hyundai General Manager Lenny Checheris introduced Dr. Lucie Turcotte, who is conducting the first research study to specifically examine cardiometabolic syndrome (CMS) in survivors of high dose chemotherapy and autologous stem cell rescue.

    “Children’s Hospital, to date has received $775,000 from Hope on Wheels,” said Checheris. “With these funds, they are serving families across Minnesota and saving lives.”

    Improving therapy

    Dr. Turcotte thanked the dealerships for their commitment. “As a young investigator, this money means more than you can possibly imagine,” she said. “With this award, my hope is that we can understand how to prevent and eliminate some of the long term effects with the therapies.”

    Hyundai builds fun into the events by taking child hand print impressions in paint and featuring them with names and ages on the cars.

    It also works with cancer survivor Ashley Burnette, who gives speeches as a Hyundai ambassador.

    # vimeo.com/106502519 Uploaded 9 Plays 0 Comments
  3. Large windows, new detailed vehicles, sales desks and cars on the lot– it’s a picture not unlike most any Luther Automotive store, but this center of action on Brooklyn Boulevard in Brooklyn Park, Minn. is distinctly different, as industry experts work with new hires who learn, practice and grow their skills.

    The freshly introduced Luther Development Center set up shop in a previous Luther store, and this dealership simulator appears to be the only one in the country. Newly hired sales consultants spend their first 30 days at the LDC as part of a 90-day training program. Finance training is also offered.

    At its heart, the LDC is an investment in people, explains Director of Training and Organizational Development Matt Hanrahan. “I think that’s what this facility is all about. We’re incredibly grateful to be working for a company that understands that value,” he said.

    Show floor comes to class

    Attendees have the opportunity to take classroom training and then immediately practice their skills on the show floor. Hanrahan said the idea was borne from a desire by the executive staff and store general managers to attract higher quality job candidates, and reduce turnover.

    To make auto sales more attractive to people who might consider a career change, a safety net is needed, some assurance that new hires will be OK economically while they get up to speed, the director explains. Luther’s comprehensive sales training provides that stability.

    Looking outside, then back in

    Hanrahan said Luther has been very good at comparing itself to others in its industry, but needed to look outside of it for effective examples. “Other businesses do a better job getting people in and setting them up for success through substantial training and coaching,” he said. “There’s no reason why we can’t do that in this industry, but it does require that we change our thinking a little bit.”

    Some may ask how the LDC customizes its training to individual stores, each with its own sales intricacies. Hanrahan said trainers work directly with store leaders to match their needs and the LDC brings in the actual vehicles the trainees sell.

    Shorter, customized trainings are also offered and the program employs a modular design that’s adaptable. Store employees can become so busy in their positions that they don’t have enough time to get the new person up to speed, and that’s where the LDC is here to assist, the director explained.

    The Luther News is produced by The Wallace Group

    # vimeo.com/106397131 Uploaded 74 Plays 0 Comments
  4. A regular infusion of equipment and shirts have been flowing since 2011 to the Brooklyn Center Soccer program for youth. Police Officer Peterson and Luther Brookdale Chevrolet Accessories Manager Chris Johnson distributed jerseys in a variety of colors at a soccer practice for 3- and 4-year-olds.

    The 2014 program drew 208 children up to age 14, with 28 teams and 17 coaches, said Program Supervisor Kelly Mertes with the City of Brooklyn Center’s Community Activities, Recreation and Services department.

    The season concluded with a pizza party for 500 people, attended by the dealership managers from the area and Luther Automotive staff members. Johnson, a key organizer since the program’s beginning, was given a framed soccer jersey from the police. “I was surprised. It was kind of nice,” he said. “It was a little kid one with a soccer medal.”

    # vimeo.com/106506581 Uploaded 17 Plays 0 Comments

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