1. Scott Banks from Scott Banks Real Estate Group talks about the ins and outs of project marketing strategy for off the plan developments. Scott has over 30 years of experience in the space and a lot of the insights he talks about has come from trial and error - but some of the results that he's been able to achieve recently are absolutely outstanding.

    Keys discussed:
    * Difference between general real estate agents versus specialist project marketing agencies
    * What are the first steps to establishing a marketing strategy for a campaign?
    * The ABCs of project marketing campaign - (Always Be in Control)
    * Case study about a recent land estate marketing campaign - Alexander Park

    # vimeo.com/277915250 Uploaded
  2. Scott Banks, with 30 years of experience in the project marketing space talks about 2018 and what opportunities it brings to property developers in Melbourne.

    He discusses latest trends in property developments and how land estate sales are a shining star for a lot of developers at the moment. He also talks about medium-term trends and what we are likely to see for Melbourne's property market in this time.

    Learn more about Scott at scottbanks.com.au/

    # vimeo.com/277360912 Uploaded
  3. Peter Motalli from Optima Property Group, an experienced property developer, who has completed over 60 projects, discusses how to go about managing the construction stage of the development process.

    In this episode, he talks about what needs to be done in order to obtain the relevant certificates to complete the building stage. He also talks about some of the common mistakes at this final stage of the project.

    To download the checklist of all the points talked about in the series - please go to http://bit.ly/buildchecklist

    # vimeo.com/276146716 Uploaded
  4. Peter Motalli from Optima Property Group, an experienced property developer, who has completed over 60 projects, discusses how to go about managing the construction stage of the development process.

    In this episode, he talks about how to manage the team once the construction has started and what are some of the common mistakes at this stage of the project.

    # vimeo.com/270991112 Uploaded
  5. creativa.com.au

    In this interview, Damian Blumenkranc from Creativa Web Videos talks about how to best utilise video in property development marketing campaigns. How to create an integrated and a comprehensive marketing strategy using videos and what different styles of video are available to property developers in marketing their projects off the plan.

    We also discussed infographics and animated videos for land estate developments.

    # vimeo.com/263254014 Uploaded

Interviews with Property Development Experts

Stan Zaslavsky Plus

eagleproperty.com.au/category/strategy-marketing-for-projects-off-the-plan/expert-interviews/

This channel will feature interviews with some of Australia's property development experts talking about key aspects of property development construction,…


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eagleproperty.com.au/category/strategy-marketing-for-projects-off-the-plan/expert-interviews/

This channel will feature interviews with some of Australia's property development experts talking about key aspects of property development construction, accounting and marketing.

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