1. Home is a place where kid’s talents start and grow. That is why IKEA wants parents to listen to kid’s opinion even in home furniture issues. To help kids to communicate with parents and unleash their imagination IKEA gave them freedom to make the advertising campaign during whole 2013 year.

    Agency: Instinct
    Creative directors: Roman Firainer, Yaroslav Orlov
    Digital Creative Director: Nikolai Fabrika
    Art Director: Nikolya Pere
    Copywriter: Maria Borzilova
    Digital Art Directors: Max Demkin, Christofer Weider
    Design Director: Nick Markelov
    Strategic Planners: Svetlana Rogova, Matvei Choudnovski
    Client Service Director: Marina Vershinina
    Account Director: Anna Glinkina
    Account Manager: Vera Ulitenko
    Digital Account Manager: Katerina Krasina
    Producer: Tatyana Maximova
    Digital Producer: Anna Chaplygina
    Production: Reflex
    Partners: MINT (PR), E:MG (BTL)

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