The unique C.R.A.S.H.-B. Sprints, held annually in Boston, are the ‘world indoor rowing championships’. Competitors race against the clock and each other on rowing machines (ergs) electronically tethered to simulate a 2000-meter river race. The C.R.A.S.H.-B’s, started by a small group of local rowers to sharpen their skills during the long New England winter, have grown into an event that attracts over two thousand competitors, and includes an international field of Olympic and national team athletes.
Client : Suncorp Group
Product: Brighter Futures Community Grants
Agency : Brainheart
Creative Director: Rem Bruijn
Production Co: You can't be serious!
Director: Hailey Bartholomew
Post Production: Cutting Edge Post
Editors : Annika Salisbury/Mike Jones
Online : Steve Leacey
Grade: Justin McDonald
Graphics: Jesse Richardson
Audio: Louai Naouri
Music Licensing : Tyler McLoughlan (The Sound Pound)
Music : 'Easy Friend' by East of Ely